Business & Professional
Jumpstart Series: Econsultancy's Digital Marketing Channels 101
Learn the overview of key digital marketing channels available to grow your business, using relevant case studies and hands on practice. This course will give you an introduction into the ever-changing digital marketing landscape and will provide an
- Singapore Singapore
- Start: Jul 19 2022 00:00
- Finish: Dec 01 2024 00:00
- Time zone: Asia/Singapore
- Dec 03 2019
- 21
- 5304 Views
Learn the overview of key digital marketing channels available to grow your business, using relevant case studies and hands on practice.
This course will give you an introduction into the ever-changing digital marketing landscape and will provide an overview of the key digital marketing channels available to you to grow your business. We will use case studies and practical hands on exercises to demonstrate the role and effectiveness of social media channels such as Facebook, LinkedIn & Instagram, the growth of Google ads and the display network and understand recent changes in algorithm updates that impacts search engine optimisation and the visibility of your website.
As this is a hands-on course, participants will need to bring their laptops.
Course Fees:
S$80 per participant (exclu GST)
Exclusive $10 discount to NTUC Members or Econsultancy Paid Subscribers (kindly email TeamSG@clickacademyasia.com with your Full Name and NRIC/FIN to get your exclusive promo code)
NTUC members can claim up to 50% of course fees through UTAP. More information can be found here.
Econsultancy courses in APAC are delivered in partnership with ClickAcademy Asia.
Click here for ClickAcademy Asia's Refund Policy.
Trainer Info
Elizabeth Taylor (Senior Trainer, Econsultancy)
Liz worked in the entertainment industry for 12 years on film launches such as Harry Potter, Fast & Furious and Mamma Mia. During this time she gained a wealth of experience in marketing, including advertising, promotional planning, trade marketing and marketing communications. The latter was predominantly focused on digital media and how to use new and emerging platforms to engage with consumers.
Liz took a maternity break, during which time she completed her Masters in Social Media Marketing, and then decided on a career change to professional academia. Liz is now focused on teaching and supporting students for Marketing qualifications and supporting local businesses with marketing consultancy services. Liz has worked for the University of Hertfordshire, delivering their undergraduate courses, and the level 4 and 6 CIM qualifications. She has now worked as a tutor for 8 years, and has experience in supporting students across a range of postgraduate and university qualifications.
If you have any questions about the course or payment, please email apac@econsultancy.com (call: 6909 9150)
