ide Join HSMAI now! This registration tool will allow you to join HSMAI for 12 months from the date we process your Membership application. Please refer to our website for more information on Membership.
www.hsmaiasia.org
We know you’re looking for a banquet of resources, and we’re right there, feeding you the latest industry trends and connecting you with customers. You’re thirsting for knowledge, and we’re your mini-bar of education, filled with peer interaction sessions and industry certifications.
Marketing Intelligence
Best practices and case studies from the industry’s top marketers.
Discipline Specific Education
Exclusive access to extensive online Knowledge Centre resources.
Network
Local, national and international contacts.
Significant savings
Discounted pricing on all programs, events, and publications.
Skills Based Seminars
Local seminars based on improving your personal skills
IMPORTANT NOTE:
1 Years membership of HSMAI + this event for one low price. By purchasing the membership rate you are committing to a 1 year membership with HSMAI that is non refundable once the transaction takes place.
Wouldn’t it be great to find out the source of your website traffic and conversions?
Google Analytics helps you analyse visitor traffic and helps you to understand your customers better. Most importantly, it will help you to track your customer's journey throughout the purchase cycle, which makes it easier for you to help your current customers and win new ones.
With Google Analytics you can define goals, match customer journeys to site usage and extract actionable insights from the data produced by your website. In this training, you will learn what the measurement and metrics mean and possible actions to take to enhance your marketing objectives.
With our Google Analytics training, expect to reduce your customer acquisition costs and spend on your best-performing channels.
✔️ Find out more about our Google Analytics Setup Service
Who is this workshop suited to?
Digital Marketers, Directors, Managers
What will you learn?
Quick Introduction
Which metrics are significant to measure for your website?
Google Ads integration with Google Analytics
Using filters to include and exclude traffic
Customers Acquisition
Analysing traffic sources: Direct, referring sites, and search engines
Channel Grouping and how to set them up
Custom URL tagging for email, social media
E-commerce tracking and conversion reports
Funnel Visitations to improve conversion
Customer Behaviour
Search console report – getting insight on search queries
High traffic pages and how to monetise them
Find out what keeps users engaged with behaviour flow on site
Customer search phrases onsite
Mobile visits vs desktop visits
Segment your data, understand the business trend and respond
Using the secondary dimension and pivot view in reports
Creating a remarketing list
In-depth Audience analysis
Geography / Language – your most valuable region
Demographics – you most valuable customer age/gender
Frequency & regency of users – how many visits are needed to convert?
Conversions Analysis
Different types of goals for different types of businesses
E-commerce goals
Custom Alerts & Real-Time Reports
Real-Time reports
Custom alerts to stay on top of trends
Create annotations to keep track of your discoveries
Reports / Dashboards
The key reports to use
Social traffic in reporting
Event reporting
Data exporting to your stakeholders
Creating custom reports and dashboards suitable for you
Conversion Attribution
Multiple sources in a conversion path
Different options for attribution models
Connecting Google Analytics with your Digital Marketing Plan
Using Google analytics support your marketing objectives
KPIs to track with Google Analytics
Creating a measurement plan
Introduction to Google Tag Manager
Prerequisites for this course
Typical attendees are digital marketers, company directors and managers. No previous experience of Google Analytics is needed, though it’s expected that you will have a website already running Analytics.
Please bring your laptop, this will allow us to make the session practical and tailored to your ownaccount.
Just a few of the fantastic organisations who’ve attended our previous training.
TESTIMONIALS
| Ted Harris, Cheetham Music School
Helped me build on the knowledge I already had. Prabhat was interesting and affable. Very fluid session which allowed me to focus on what was important to me.
| Frances Bibby, Social Comms
Prabhat is a very genuine and patient person with a wealth of digital and eCommerce marketing experience and knowledge. I’ve been to one of his conferences and one of his workshops and each time left having learnt something valuable. His events are educational but also fun and welcoming, a good community to get involved with.
| Ashley Toth, Burntwood
I recently took part in a Google Analytics training course given by Prabhat which thoroughly covered all the basics of the platform. Prabhat had clearly done his research into the company I work for (along with the other student’s business) and was able to relate the different tools and functions of Google Analytics to our key goals and how we might best take advantage of GA. I would recommend this course to anyone looking to gain a better understanding of Google Analytics and how it can benefit your business.
Can’t make it to Manchester or looking for a bespoke course? We are happy to provide in-house Amazon training to you and your team.
Call us on 0161 3272 923 or 0751 88 39629 Please note by booking a ticket to this event, you agree to our event T & Cs ( Please read )
* Register as an Individual, if you are not VAT registered.
Course Description:
The IAITAM IT Asset Disposition (CITAD) certification Course prepares individuals to manage the IT asset disposal Process within an organization. Best Practices in IT Asset Disposition (ITAD) are broken down from policy Management and data security to chain of custody transitioning. Attendees whose job responsibilities include ITAD will know how to avoid Risk of data loss and the public exposure that surrounds a breakdown in ITAD Process Management. ITAD Best Practices, financial return, data security global implications and the importance of vendor Management are just a few of the topics incorporated in the CITAD Course. With IAITAM’s ITAD Best Practices, ITAD will no longer be viewed as corporate overhead, but rather a profit center and area of Risk mitigation.
Course Topics:
● IT Asset Disposition Best Practices
● Introduction and Program Management
● Disposition Overview
● Governance of Electronic Disposal
● Foundations for Disposal Management
● The Removal Processes
● The Disposition Processes
● Working with Vendors
● Financial Management and Measurements
Learning Goals:
● Implement and build a decision Process for the selection of devices for disposal, coordinating with ITAM Processes such as a refresh and with the help desk Processes for services requiring replacement of devices.
● Maintain visibility into hardware inventory in storage and throughout the disposal Processes, building controls for physical and data security to reduce opportunities for theft of devices or the data on the devices from initial movement through final disposal.
● Use data collection, automation and tagging to document the disposal path taken for any specific device.
● Develop, implement and promote program elements such as Policies, Processes, procedures and measurements for hardware disposition.
● Ensure that all parties understand and adhere to legal Requirements for data security, health and safety, recycling and disposal, along with any other legislated Requirements impacting final disposition.
● Provide the correct data erasure and disposal techniques for the specific device and the one that generates the maximum value with acceptable Risk.
● Develop due diligence Processes to select vendors and as a source of contractual language so that contracts clearly lay out responsibilities for the vendor as well as the organization.
● Utilize appropriately trained resources or assures that vendors utilize the correct resources to conduct each aspect of the disposal Processes.
● Plan and participate in the Management of the hardware portfolio when disposal is involved so that the organization’s efficiency, performance and Goals are met or improved.
● Provide strategic direction and robust attention to the details surrounding the selection of ITAD vendors and maintain an ongoing Vendor Management program.
● Empower, train and support all assigned Asset Management personnel.
● Build and nurture productive relationships with all other business units, including those interacting with the IT business functions and customers.
● Encourage and maintain executive Management support through goal alignment, measurement and communication of results.
● Develop communication plans to increase employee awareness of environmental Goals and organizational sustainability programs.
● Conduct responsibilities and tasks in support of Hardware Asset Management and the CITAM.
Course Agenda:
Day 1
● IT Asset Disposition Best Practices
● Introduction to IAITAM’s Best Practices and Program Management
● Disposition Overview
● Governance of Electronic Disposal
● Foundations for Disposal Management
Day 2
● The Removal Processes
● The Disposition Processes
● Working with Vendors
● Financial Management and Measurements
Who can Attend?
This class is taught as a 2 day classroom Course or online with an interactive instructor in four 3 hour sessions.The CITAD Course is designed for those individuals with minimal to no experience in the field of Asset Management. It is essential Learning for those responsible for ITAD programs and other IT professionals involved in asset Management, resource budgeting, finance, software licensing, contract Management and strategic planning. Although there are no prerequisites, some knowledge of an organization’s lifecycle Management is encouraged.
Cash, American Express, Mastercard, & Visa.
Will Call is located at the Box Office.
Box Office Telephone: 323-468-1770
The Pantages Box Office opens daily at 10am. NO ONE UNDER THE AGE OF 5 ADMITTED
There is no elevator in the Pantages Theatre. Disabled seating is reserved for the exclusive use of the disabled patron and their companion. The purchase or use of disabled seating locations by non-disabled individuals is strictly prohibited and may result in ejection and/or forfeiture of the ticket price.
Course Description:
This one-day course presents a step-by-step approach to Agile for Executives. The course provides you with overviews of key principles and benefits of applying Agile methodologies.
Course Topics:
Defining the Challenges of Software Development
● Making the Case for Change
● What is the problem Agile is trying to solve?
Defining the Agile Proposition
● Why Agile
● The Agile Paradigm
● Agile Basics
● Agile Manifesto and Principles
● Agile Methodologies
● Five Levels of Agile Planning
● Agile Benefits — including industry data, survey results and personal experience
The Path to Agile Adoption
● Dealing with Barriers to Agile Adoption
● An Agile Organization
● Driving Investment Decisions with Agile
● The path to successful Agile adoption
Learning Goals:
● Understand Agile Practices and Principles
● Obtain valuable information from industry surveys identifying compelling Agile benefits realized by companies worldwide
● Gain insight into effective metrics for managing Agile team performance
● Dispel the myth that mid and long term planning are abandoned with Agile
● Appreciate how teams and management can build trust more quickly
● Discuss the transition from command and control to empower and inspire style of leadership
● Explore how to help teams to create a cadence that will enable them to succeed
● Understand tools and techniques for promoting transparency in communication at all levels
● Identify some of the common pitfalls Agile teams may encounter
● Learn from an instructor with day-to-day experience implementing agile practices across multiple organizations
● Glean knowledge of Agile team roles and where the Executive fits
Course Agenda:
Day 1
● Agile Overview
● Agile Basics and Practices
● Becoming Agile
Who can Attend?
This course is designed for anyone who is considering the use of an Agile method for software development, including:
● Project Managers
● Analysts
● Developers
● Programmers
● Testers
● IT Manager/Directors
● Software Engineers
● Software Architects
● Customers
Invite-only event. Ask yours now
MEET THE BEST EMPLOYERS IN THE REGION
We know that finding the perfect job is hard. Either by lack of time or market insight, finding the right team where to work is not easy! That's why Tchoozz has selected for you some of the best companies in the region, so you can meet with your future team!
MEET 10 COMPANIES!
10 face to face informal interviews with a fresh format: tech datings of 5 minutes each. It's that simple!
They attend our events:
NETWORK CASUALLY
Our events are casual, where you can meet alike people. Join us, meet and network with employers and candidates that share the same passion, at a casual and fun event!
WHO ARE YOU?
A software engineer, UI/UX designer, system engineer, software architect, product owner, tech project manager... looking for new opportunities.
Curious about the current job market
Interested in meeting with great people
HOSTED & SPONSORED BY:
Ask us an invite: invite@tchoozz.com
Tchoozz, make your choice!